Normcore, a word that keeps popping up in hashtags all around the fashion world. Admittedly I only just clicked away to what it actually means and found out… It’s so me!
Normcore is a term for blandness in fashion, anti-fashion if you will, a response to the hipster-culture. It means going away from trying to fit in, from being on the latest trend and simply go against the fashion grain and do as you please. Meaning Birkenstock, sports socks and high waisted trousers… You get the drill. Now I find this a rather nice developement, only question is, how long will it remain an anti-fashion until it will become fashion?
For now, let’s embrace and look at some gorgeous pieces we absolutely adore in a non fashion way:-)
Philipa Hemphrey is photographed by legendary photographer Patrick Demarchelier for Vogue Paris June/July issue. This amazing editorial sees Philipa starring in several different androgynous looks styled by Katie Grand alongside other young arising stars. she’s one to watch.
Malaika Firth appears in the April 2014 edition of Vogue Paris and just WOW! Shot by Mario Testino & Styled by Emmanuelle Alt, we’ll let the photographs speak for themselves.
This one scores a 10 out of 10!
We have always loved Net-A-Porter’s Magazine, they work with the best photographers and stylists and generally make a pretty amazing Weekly, plus we totally agree and adore their current editorial with Premier’s Mary Charteris – we’re all “Crazy about Mary” too… Read More